ELECTRONIC RESOURCES FOR MEDIA ON HIV/AIDS
Abstract
Communicating effectively about HIV/AIDS on the local level is a pressing need in most countries, and the Internet presents innovative new opportunities to support this communication. But how are international organisations and donors approaching this area of e-resourcing? What resources are being produced and placed online, and how effective are they? This article seeks to present the case for more reflection and coordination in resourcing local communicators via the Internet. There are lessons to be shared about how to maximize Internet’s potential to deliver communication resources and what pitfalls to avoid.